Motivating people is easy – but be careful how you motivate them. Do you recall the movie where the hero declared, “I’m mad as hell and I’m not going to take it anymore.”
I don’t remember the name of the movie. But what is important to note is that anger is a strong motivator. Revolutions are often fought because of anger.
Anger is a powerful motivator. Yes people can be motivated by anger to change things. Be careful of motivating your customers to rebel. Be especially careful of motivating your staff to rebel. Motivation is not the key – direction is.
It is easy to motivate people – just make them angry. Is that the motivation you want?
Avoid motivational madness.